The Digital Marketing Work of Alexander Heap

My Professional Writing Portfolio

Portfolio: Welcome

Digital Content Creator/Marketing Assistant

Clarke Basement Systems

My most recent work contract was 3 months at Clarke Basement Systems. My main task was writing all SEO digital copy for 2 distinct brands for example Job Stories, Before and After analysis, Project Case Studies and also Blog Posts discussing construction, technology and engineering.

Portfolio: Work

Marketing Advertising Communications

Portfolio

The following is a collection of my latest and most meaningful writing projects. From campaign copy-writing to brand design to my own personal blog. Each piece is unique in style and content and represents a distinct moment in my career. I hope you enjoy my work and I invite you to contact me with any questions.

The Honda Blog Project

Sept. 2015

This unique blog gives you insight into what it is like to proudly and sometimes reluctantly love to restore, modify and drive 90's Japanese sports cars in 2020.

Read Here

Tea of Tyr

2018

I was tasked to create a competitive new tea brand that targets new, untapped segment of the market. I chose Men amongst a specific age quadrant and came up with an effective and creative way to market specifically to them.

AERYX Custom Website

Summer 2019

I designed and launched a website for AERYX Inc., a custom software development and consulting firm located in Toronto. Using the clients preference towards SEO and my own research of their clients and competitors I created a unique product that perfectly aligns with the client's brand image.

View Website

Portfolio: Work